A group of leading independent health care companies came together with a vision to reform the costly and complex medication purchasing landscape. In order to reinvent the system, they were in need of a breakthrough brand bold enough to embody their mission and values.

We partnered to develop the Synergie Medication Collective brand strategy, name, and visual identity. Solidifying the brand with a unique position to improve life-changing care for millions, the brand was built on the principles of collaboration, unifying purpose, and a relentless drive to move the industry forward.

Complete with a dynamic website, comprehensive brand book, and creative tools for ongoing activation, the holistic strategy, copywriting, and integrated design took the brand from inception to a buzz-worthy market launch.